Job summary

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I was the lead copywriter, managing a team of three copywriters and two designers. 

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During my time there  I directed campaigns for Hootsuite across both copy and design. Working with multiple touch points across Hootsuite to focus on the company’s needs, and transforming this into campaigns that worked.

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​Deliverables​​​

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TOV development, brand guidelines, OOH, brand video, social assets, email funnels, customer strategy, SEO, paid performance, UX/UI app journey copy

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​My role
 

Lead copywriter