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Manomasa

TLDR;
Project summary
Launch Manomasa into the FMCG markets and make them a household name.
Deliverables
National OOH, social strategy
My role
Lead creative
Manomantras
How do you get the British public to live, laugh, eat with true
Mexican spirit?
Answer = Manomantras.
Teaming up with illustrator Ricardo Cavolo, we wanted the imagery to capture the same depth of passion and enthusiasm that went into creating the chips.
I also developed their food styling and aesthetic for social media where the Manomantra campaign continued. Liaising with both in-house photographers and food stylers to ensure a fresh but simple look that focussed on the easy utility of the chips.










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